Jackie's Journal

Q&A with VAAI London

At Amrika we are dedicated to responsibly sourcing the best designers from every corner of the Earth as we go the extra mile when curating the most unique and talented creations for our customers. ...

Our Top Picks for your Summer One-Piece Swimsuit

With summer around the corner, it’s time to start building your summer wardrobe, and where better to start than swimwear. A versatile one-piece swimsuit is a staple in any suitcase, especially if y...

Amrika introduces Klarna

Shop now with Klarna at Amrika.

Hacks to become a morning person

With the sun beaming, we've recently started to enjoy these beautiful mornings more. But we all know being a 'morning person' is much easier being said, at least ourselves included. That's why we t...

Supermodel approved recipes

We all know that wellbeing is about a healthy balance. Especially when it comes to food. That's why we have turned to the supermodel experts who have gone viral for their tasty food favourites. Con...

WHAT YOU NEED TO KNOW ABOUT LAKME FASHION WEEK

After two years in a digital format, post-pandemic the iconic FDCI x Lakme Fashion week has returned this week in Delhi and we’ve already fallen in love with the exceptional craftsmanship and stand...

Female fashion mother's leading the way

Ahead of Mother's Day and International Women's Day this year, we're thinking about Mompreneaurs; the brilliant business-minded mothers who are leading the way not just with their wardrobe but wit...

Fashion trends we love this season from LFW

With London Fashion Week wrapping up and Haute Couture in Paris already underway, here’s our round up of the top trends we’ve fallen in love with this spring from the runway and how you can re-crea...

Behind the scenes at our exclusive event

On October 28th Amrika hosted an exclusive event held at the prestigious Athenaeum Hotel and Residents in our very own luxury apartment. The date marked a special moment for us at Amrika, since th...

Five empowered female influencers who are inspiring Indo-western luxury fashion

Fashion is a constant paradox and ultimately reflects our environment, desires and aspirations. Today, this once exclusive world now represents a multiplicity of cultures which have transformed ove...