Jackie's Journal
This season's must-have sustainable swimwear
Turn heads this summer with the brand-new swimwear from Oceanus, only available at Amrika London.
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Showstopping Indo-western Inspired Outfits
Strap on your dancing shoes and find all you need from bold silhouettes to daring cuts with our handpicked range of fantastic fusion wear favourites.
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Indo-western, luxury wear pink favourites in theme with the new Barbie movie.
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Styling your Summer favourite Co-ord Sets
Looking at the fashion world right now, it’s clear that co-ords have had a moment.
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AMRIKA LONDON X MY WARDROBE HQ
APRIL 2023 | The UK’s first luxury rental and re-sale platform MY WARDROBE HQ collaborates with luxury South Asian retailer, Amrika London to offer the first luxury South Asian collection, ahead of...
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Be the Best-Dressed Wedding Guest
Wedding season is fast approaching! If your calendar is bursting with upcoming invites and you're searching for the perfect outfit, look no further than Amrika London - your one-stop destination to...
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Embrace the 70s Fashion Revival in Amrika
From the runway to the high street, it’s no secret that 70s-inspired fashion is having its well-deserved moment! With retro styles set to dominate our SS23 wardrobes, embrace the revival of pattern...
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Naomi Campbell stands out at the Met Gala 2023 in a stunning saree style outfit
This morning, the fashion world has woken up to a burst of red carpet statement looks from the iconic Met Gala 2023. There was plenty to see this year from the Metropolitan Museum of Art in New Yo...
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Amrika's Eid-Ramadan Fashion Edit
How to dress during Ramadan and Eid. Effortless elegance to statement pieces, we highlight the perfect indo-western wear wardrobe looks to take you through the entire celebration season.
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How to build an admirable capsule wardrobe with these key pieces
As the Spring clean season approaches, it’s time to re-think your capsule wardrobe. We’ve picked out some of our favourite versatile, classic and timeless pieces to make you feel as confident as ev...
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